Asake Graces The Work Of Art, Opens Up On Grammy Loss

Ololade Ahmed, often known as Asake, is a well-known Afrobeats artist from Nigeria. He has shared his struggles prior becoming successful in the music business, and like any other, it has not been easy for him. Anyhow, here he is today, an Afrobeat superstar. 

To every artiste, there is often a form of identity about them, which can be in the form of  catchphrase, costume, and what have you.  For Asake, one of those is a large, noticeable tattoo over his neck that features all five of his stage names. As for him, that is not just fashionable on him, rather he explained it represents perseverance and  determination he has devoted to his career

All the good works obviously are paying off for the artiste, having a popularity that has really gone global, and that said of his nomination for a Grammy this year. Though, he was beaten to the award, it was no doubt a huge achievement for him to have got a nod. 

The singer, who is the GQ Magazine cover star for its Global Creative Awards, opened up on many issues concerning and amongst was on the Grammys - on the emotions that come with having to be nominated and declining to join the queue to greet his female counterpart, Beyonce - he addressed them all. 

Asake, in his conversation with GQ, elucidated that he didn't stand in the long queue of people was based on his convictions, and  that is, he doesn't share the idea of feeling important to anyone. Though, he honestly appreciated the female artiste.

"I'll never stress myself for any human, or make myself feel important in front of any human," he was quoted as saying. 

However, attending the Grammys upon nomination is a dream come true as one might have expected of the Amapiano singer. That might be right except that he was able to manage his excitement and he admitted he was not really expecting to win. Thus, losing didn't leave him devastated. 

"It is not a loss for me," he clarified. "I might just get more next year. But, in my head I was not taking it too seriously. I appreciated the fact that they nominated me - I won't lie, that's a lot to me. Even me, I didn't see that coming this soon. I’m relaxed about it. Maybe because I know there will be a day that win will come."

Asake was nominated for Best African Music Performance for his song, Amapiano featuring Olamide. He was beaten to the award by his South African counterpart, Tyla. However, even at that, the 29-year-old is not just grateful but at the pinnacle of a successful career. 

By: Ifeoluwa Dada 

Media enthusiast and an educationist